Audit · aluvers.com.au

Your site looks the part. It isn't built to ring the phone.

It gets found, and it looks the part. The catch is that the ways to actually get in touch sit hidden on every page except the paid ads, and that's where most people land.

The proof

Everything that wins a call lives on one page.

The paid ad landing page — The paid ad pageWins the callTap-to-call up top · a form on the first screen · "Licensed", "10-year warranty" · a price.

I checked the live site: there's no number anyone can tap on the homepage or the contact page.

The ad page already nails it. The win is bringing that same playbook to the rest.

Fix 01 · this week

Make it easy to reach you.

1

A phone number people can tap, on every page. Most people land on you from their phone. If they can tap the number once and call, you catch them right then. If they have to copy it out by hand, most won't.

2

Your email address, somewhere easy to find. Builders and architects like to send their plans and photos through. Right now there's nowhere on the site for them to do that.

3

A short "get a quote" box at the top of the homepage. People make their mind up in the first few seconds. If the way to reach you sits right at the bottom, most never scroll that far.

Two things to check first. Both are free.

When someone fills in the contact form, does that message actually land in an inbox you open every day? Sometimes it quietly goes to an old address nobody checks. Send one through yourself and make sure it arrives.
When people search "louvre pergola Melbourne" on Google, does Aluvers come up with a "Call" button they can tap? That button is where a lot of local calls start. If your Google listing isn't claimed, those calls never reach you.

Fix 02 · next

Give people a reason to believe you.

1

Real photos from the Reservoir shoot, in place of the AI ones. When a picture looks made-up, people quietly wonder what else on the page isn't real, and then they doubt your prices and your promises too. Real photos settle that in a second.

2

A few words from happy customers, and a gallery of finished jobs. Nobody hands over fifteen thousand dollars on faith. They want to see that someone like them already did, and was glad they did.

3

An About page with your real story, and photos of you and Michael. Twenty years, the two of you building it together, a family business. That's the one thing Pergolux and B&P can't copy, and the page doesn't name a single person yet.